Vertical404 Capital

Investing in the Future of Work, Health, Finance, and Media

Vertical404 Capital is a pre-seed stage venture capital firm investing in long-term relationships with underrepresented founders driven to change the future of the everyday economy. 

We strive to be the first institutional investor in our portfolio companies, offering check sizes between $50k-$250k. 

We are here to be a valued asset to our portfolio companies and provide more than first money in, we help navigate our founders through the process of growth and the need for Series A funding.

Ares of Interest >>

  • Finance (Digital B2B & B2C Financial Services)
  • Health (Digital Health & Medtech Services, no devices)
  • Media 
  • Future of Work 

Company Criteria >>

Companies are best positioned to receive backing from Vertical404 Capital by meeting the following criteria:

  • Have a Black, Latinx, or Female founder and/or CEO
  • Agree to our Diversity Hiring Commitment 
  • Geographically located in U.S. 
  • Must have C-Corp Status
  • Product launched and in market with early traction
  • At least 3-months of MRR or active B2B/B2C Paid Pilot.
1

Driven & Coachable Founders

We target founders who are driven by the pursuit of creating change. Co-founders who have a deep knowledge of the existing problem and how it can be solved.
2

Market Validation

We look for ideas that fit in their defined market and have the potential for massive growth.
3

Product Differentiation

We target companies that offer a product or service offering that can be distinctly differentiated in the market.
4

Brand Differentiation

We value companies with a defined and unique narrative. A brand presence that clearly communicates the problem you're solving & why it matters to those inside & outside of your company.